Iranian Fast Food
Redesigning the Visual Identity of Iranian Fast Food
In this project, the main challenge was to combine two contrasting spaces, casual and formal, to showcase the authenticity and strength of the brand alongside the exciting vibe of fast food. Additionally, efforts were made to ensure that the branding didn't deviate from its original essence but rather continued along that path.
One of the thrilling aspects of this project was the incorporation of curved and linear forms side by side, proportionally arranged. This played a crucial role in touching our anticipated point of the visual identity redesign.
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